It’s back, due to popular demand

Hospital home care conference returns

Due to the popularity of the "Hospital Home Care State of the Industry" conference held last December, the Center for Hospital Homecare Management Inc. in Hamden, CT, and its co-sponsors, Hospital Home Health and the Tennessee Hospital Association, presented a repeat performance in Nashville, TN, on March 6. Additional seminars will be scheduled in coming months.

The seminars are geared specifically to helping hospital home care agencies survive in the new prospective payment system (PPS)-driven home health market. Keep in mind that home care was the most-eliminated service by hospitals in the last year, according to a recent American Hospital Association study.

Many hospitals are debating whether to close their home care facilities or whether they should try and make them viable sources of profit. If the latter is the case, then many of these home care agencies will need to be restructured. Should you attend a future seminar? Consider these questions:

- Does your hospital have a short- or long-term mindset about home care opportunities and positioning strategies?

- Has the cost shift and overhead allocation benefit under the old Medicare home health cost-based reimbursement system clouded executive management’s view of home care’s potential benefit to your hospital?

- Do you know why a hospital’s policies and procedures can make it very hard for its home care department to be bottom-line successful?

- Do you know the real reason why so many hospital-based home health agencies are not thriving today?

- Do you know what your hospital must do for your home care operation to be more successful?

Some of the topics covered during the recent seminar series were:

Strategic Management: The National Home Care Marketplace — Competitive industry dynamics, financial pressures, key business trends and Wall Street perspectives.

Financial and Operation Efficiency Under the New Medicare Home Health PPS System — An explanation of the proposed Medicare home health PPS regulations, financial and operational coping strategies for PPS and initial budget planning approach for PPS.

Restructuring Your Hospital Home Care Business(es) — How the home health PPS regulations will influence your choice of structure, the reasons the current structure of most hospital-based home care operations makes it very hard for them to compete and be profitable, the emerging models (and their advantages and disadvantages) for restructured hospital-based home care, and key elements in private-duty organization structure decision making.

Private Duty Market Strategy, Services and Profit Secrets — How a major hospital system has been profitable in the private-duty market, what services it offers, how it is organized and structured, and what opportunities this may imply for your marketplace.

DME/Infusion/Retail Center Business Strategies and Operations — A look at market dynamics, Medicare cutbacks, and key management responses, and the HCFA DME competitive bidding project.

For those who have been unable to attend but would like to learn more about the topics addressed, a seminar handbook is available for $225. Send a check made payable to the Center for Hospital Homecare Management Inc. (CHHM), 230 Treadwell St., Suite 603, Hamden, CT 06517.